by Anil Mishra : Marketing Strategy

ISBN : #8174468315 | Date : 2010-03-31

Description :

PDF-51ac3 | There are many definitions of strategy but in business it refers to how a firm manages both setting and achieving organizational objectives. This book emphasizes specifically at marketing strategy and, in particular, the strategy concerning the formulation and implementation of the marketing mix. The successful implementation of the marketing mix leads to satisfaction of customer wants and needs a… Marketing Strategy

Marketing Strategy by by Anil Mishra

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